Zillow is one of the most controversial brands in real estate technology. Although agents have differing views about it, investors, home sellers, and purchasers still frequent it. Whether you … Read More

  “Because it is intended to upend the status quo.” That statement, which is emblazoned on Dahlia El Gazzar’s LinkedIn profile, is a call to action as well as a … Read More

  If you’re giving them helpful content and engaging with them on a regular basis, a social media marketing strategy can help you build and sustain an online following. According … Read More

  You’ll continue to increase engagement when you capture your followers’ attention in less than seven seconds. Every day, consumers are inundated with marketing communications from many companies. It could … Read More

  Make sure your posts are morally sound, follow copyright and advertising laws, and appropriately use the REALTOR® marks. Social media posts could put you in legal hot water if … Read More