Creating single property websites is an excellent approach for real estate agents to wow their clients and present a property in a unique way. However, creating a website for a single property, let alone tracking clicks and interaction from leads, may be time intensive.
5 Methods For Creating Single-Property Websites
- Make Your Own Do-It-Yourself Website
Popular DIY site builders such as WordPress, Wix, and Squarespace make it simple to construct your own website. WordPress is one of the most widely used DIY platforms. You'll need to pay for a domain name and URL hosting, which costs around $15 per month if you go this route. You'll also have to account for the cost of any plugins or themes you buy.
If you're already comfortable with WordPress, there's a single property website WordPress theme called MaisonCo on ThemeForest that you can buy.
Rather of needing to pay a monthly charge, MaisonCo simply requires a one-time payment of $59 to get started. You'll get an unlimited number of single-property websites that you can customize. A drag-and-drop page builder, three various homepage layouts to pick from, a photo gallery, a schedule visit form, and a property description page are among the features.
MaisonCo is compatible with any browser and has been optimized for use on mobile devices.
Rela is a single-property website builder with a large selection of templates to pick from. They also offer a rapid setup, with your site up and running in minutes.
To begin, type in the address of your property. The only thing you have to worry about is uploading images, videos, a floor plan, or a 3D virtual tour because Rela will automatically import all of the property's facts and statistics. You have an infinite number of images to upload.
Finally, choose a template for your site, and it'll be ready to go. You can change your template at any time.
Another advantage of Rela is that it is optimized to work on all devices, which is critical for ensuring that your site is mobile-friendly.
For agents and brokers, Rela offers a variety of price options so that you can pick the one that best suits your needs. On an annual basis, the Starter plan costs $24 per month, or $29 per month on a month-to-month basis. You'll get one active real estate listing and up to two listing agents with this package.
The Plus plan starts at $49 per month on an annual basis or $59 per month on a monthly basis. You'll get five active listings and up to five listing agents for this price.
Finally, the Pro plan costs $99 per month with an annual subscription or $119 per month on a month-to-month basis. There will be 25 active listings and 10 listing agents for you to choose from.
If you're a brokerage, you can get unlimited listings and 15 full access accounts for $249 per month, with the opportunity to add more if needed.
CribFlyer is a single-property website builder that offers quick setup, bespoke domains, and attractive layouts. Lead monitoring and marketing are also built-in. CribFlyer, for example, has Google Analytics incorporated into every site so you can see how many people come and what they do while there.
You can also include photo galleries, movies, an interactive floor plan, and a virtual tour of the property in question. To understand more about one of the top virtual tour softwares on the market, see my post on EyeSpy360. Photos can be arranged in any way you choose, and movies from prominent video sites like YouTube and Vimeo can be embedded.
Furthermore, each site has a "unbranded" version of the MLS that excludes the agent's information.
CribFlyer also features a quick lead collection feature that distributes leads' information to agents via SMS or email in real time.
The cost of CribFlyer is determined by the number of single property websites you want to have:
- One property website costs $7 per month.
- Monthly fee of $10 for two single-property websites
- Three property websites for $15 per month
- For four property websites, it costs $20 per month.
- The cost of five property websites is $25 per month.
2. Sites With A Single Property
Single Property Sites is another single-property website builder that combines simple-to-create websites with internet marketing capabilities. SPS Free-View, which allows you to develop free showcase single property websites that you can present to your clients during your listing appointment, sets SPS apart from other builders.
Any real estate agent can utilize SPS Free-View for free. All you need is a platform account to get started. Sign up for a paid membership with SPS to formally activate the site and have access to numerous real estate marketing services once you've won over the seller with the showcase site and they've become your client.
SPS offers many marketing choices for you, including video creation, social media posts, and downloadable fliers, which you can use to maximize your exposure. Furthermore, SPS's lead capture works by notifying you an email or text anytime you receive a new lead, allowing you to follow up quickly.
You'll also have access to unlimited high-definition photos, a virtual tour option, and print and curbside marketing.
To fully activate a website and utilize lead capturing and real estate marketing tools, SPS requires a payment plan.
You can choose from four different pricing plans:
- $12 per month for one active property listing, plus $1 per month for lead capture
- Plan Do More: $19 per month for three active listings plus $3 for lead acquisition.
- Multi-User plan: $49 per month for ten active listings with lead capturing included.
- Team/Office plan: $97 per month includes lead capturing and 100 active listings.
BrokerOne.io provides ready-to-use residential and commercial property templates. Themes are highly adjustable, and for those with more experience, there's even a custom website design option. Additionally, you have the option of incorporating personal branding across your entire single-property website.
For individuals who aren't familiar with web design, BrokerOne.io provides a worry-free experience. Real estate agents' SEO, lead generation, social media, and mobile optimization are all handled by the platform. And if you ever need assistance, BrokerOne.io offers customer service 24 hours a day, 7 days a week.
A photo image gallery, social media sharing, and floor plan option are included on every property website built using BrokerOne.io.
You can pick between three month-to-month plans. For one real estate website, the Basic plan starts at $15 per month. For up to four websites, the Pro plan is $25 per month, and for five or more websites, the Ultimate plan is $56 per month.
Final Thoughts On Single-Property Websites
Single-property websites can help you generate leads and expand your real estate company. You can promise them exclusive content regarding the listing that they won't discover elsewhere. These five single-property website builders can assist you in creating the ideal website to impress your clients and sell your real estate listings effectively.